As a woman-owned marketing agency, we love partnering with our fellow female entrepreneurs. There’s just something to be said about women supporting women. But what is it like to work with a women-owned marketing agency? Pretty awesome, IMO.
If you’re looking for someone to help your boss lady dreams come true, we may be a match made in lady Heaven. Here’s what you’ll come to find working with a 100% women-founded agency like Charm School.
1. No Mansplaining—Ever
We’re not man-haters here. In fact, we’re married to some. We just don’t like to be mansplained to. In fact, it’s one of our Charm School rules right after Thou Shalt Not Forget to Proofread and Thou Shalt Not Post Unedited Social Media Photos: Thou Shalt Not Mansplain.
We’ve been victim to this condescending and disrespectful experience more times than we can count. That’s a big reason why we founded our woman-owned and operated marketing agency in the first place. It’s also why we don’t subject our clients to this frustrating fate.
Since mansplaining is out, what we do offer is lots of helpful explaining. You know, the old-fashioned kind people actually enjoy. In fact, our clients have come to love our thorough translations of complex marketing data and processes. Especially in the website development department which is predominantly occupied by men.
Our female and male team always takes the time to de-jargon and de-mansplain everything so clients are a part of the process. The more you know, the more you can feel confident in your marketing investment—and the less frustrated and worried too. Our clients have noticed and given us high marks in this arena.
“Charm School came aboard to help launch our luxury CBD line, Blümsi. It was clear they understood our ideal customer and creative vision from the start. They were able to craft a story I couldn’t put into words. Charm School was easy to work with, great at communication, and clearly executed our brand identity. We’re super pumped about the final result and love the copy they created. (5 stars!)”
Co-founder and Creative Director, Blümsi
2. We Understand Both the Career Woman and Working Mom
Our founder enjoyed a blissful 12+ years in the marketing world before it entailed breastfeeding in between meetings and muting a screaming child on a conference call because the nanny canceled. In short, we know what it’s like to be a pregnant female entrepreneur/working mom—and what it’s like to build your empire without kids.
We believe a basis of understanding is the key to a healthy relationship. When your marketing partners understand where you’re coming from personally and professionally, that relationship becomes even better and stronger. We’re happy to get down to business, or be a shoulder to cry on when your child has been home sick for a week and you have a marketing plan you needed to get out the door yesterday.
We’re also down to chat about non-kid or baby-related things too. We haven’t forgotten what that’s like. In fact, we may inquire just to vicariously live through you, your uninterrupted sleep, and standing brunch plans. #FOMO
3. We Don’t Say Annoying Things or Get Stuck Under a Glass Ceiling
If we had a dollar every time we heard male co-workers say things that make our skin crawl, we wouldn’t need to hustle in the marketing world. But we still would because our fellow boss ladies need all the help they can get these days. We’ll never tell you to smile more or include exclamation points in your emails. By all means, please do if it strikes your fancy! But we love our clients regardless of culturally expected pep and outdated archetypical stereotypes. We love working with women and men who offer us the same courtesy.
4. We Get A Lot Done—And We Get it Done Right
Contrary to popular belief, women are not better multitaskers than men. HOWEVER, we do more work—according to science! You’ll find an exceptionally quick turnaround time at our agency. Whether you need to build a website, launch a social media campaign, or publish blogs on a regular basis, we can help much quicker than most agencies. Say goodbye to websites build that take six to 12 months. We average one to three months from kick-off. And most of our smaller copy projects kick-off and end within one business week.
“Center of Healing didn’t have a very good track record in securing a reliable company where the customer and their needs were important. We went through two web designers who were all talk and very little action and absolutely NO dependability.
After spending a huge amount of money for a website that was useless, we were very disillusioned.
We were sure there wasn’t a single company out there that we could depend on. Frustration was at its max when we met this team.
This company is AMAZING. They were professional and very attentive to our needs. They were affordable and, honestly, they became engaged in what our company is all about. They realized how important our website is for the success of our business and wanted to make it the best that it could be. They communicate on a regular basis, help keep us focused, and their work is OUTSTANDING.
We would recommend them to anyone who wants a modern, quality website. They’re a great team who get the job done in a reasonable amount of time and better than you envisioned it to be. I’m so grateful we crossed paths.”
Business Manager, Center of Healing Enterprises, LLC
5. We Want to See Women Succeed
You know what they say, “women empower, girls compete.” We don’t have a little girl mentality over here. Only when it comes to squealing over puppies and kittens and wearing glitter and tulle whenever the occasion arises. In all seriousness, we share our female entrepreneur advice readily. We also do everything in our power to help women-owned businesses succeed.
We always prioritize your goals with your budget, so you get all the help you really need without being taken for a ride. If you’re feeling down in the dumps about your entrepreneurial journey—and feel like you’re doing all the right things but your business isn’t taking off, get in touch!
6. We Listen
You may have heard that men aren’t the best at listening. That’s why so few women occupy seats in a boardroom. We’re exceptional listeners. That’s how we’re able to get to know our clients inside and out and adapt our marketing tactics for a variety of brands and industries. The proof is in the proverbial pudding…
“I happened upon this agency (thanks Google) and let’s just say it was a dream come true. I felt I had found my business “fairy godmothers.” They took the time to understand me as a person, my preferences, my business, my brand, and my future business goals. They were incredibly flexible, kind, and professional as we maneuvered the madness of starting a floral business from the ground up.
I may be a millennial, but I have very little experience regarding social media presence, social strategy, and building a following—Caroline held my hand through the entire process, and I’m proud of the progress we’ve made. I’ve found forever friends and forever partners! So much love and gratitude for all the magic they create!”
Owner, Wilde Honey Blooms and Wilde Collective
7. We’re Straight Shooters
No tippy-toeing around money-talk, marketing strategy, or data reports here. No ma’am. We say it like it is so you have the full story every time. You won’t find a big difference between our communication philosophy and a male-led agency. We think it’s a good thing!
8. We Price Marketing Services The Same as Men
Gender pay gaps can go to hell. When you work with us, you’ll find we’re in the not too hot, not too cold, but just right pricing category. Of course, you’ll always find freelancers or content farms that charge pennies, and big agencies that come with bigger price tags. We’re middle of the road, but what we don’t include on our invoices is the gender pay gap. That shit is whack. If you need help advocating for what you’re worth, we’re happy to help.
Working with a woman-owned marketing agency definitely has its perks: hard-working, expert listeners who don’t patronize you or your boss lady goals. Our happy clients and proven track record speaks for itself. Read more rave reviews and get in touch if you’d like to feel all the good marketing feels with our woman-owned and operated agency.