Our Marketing Curriculum

Free Digital Marketing Tips for Businesses

14 Branding and Logo Design Tips For Women-Owned Businesses

Besides your business's website, branding and logo design are the most important aspects of your women-owned business! Your logo design and branding are what customers see first. The aesthetic should speak for itself and provide customers, clients, and patients with...

How To Design a Logo for Your Small Business: Top Logo Design Tips

How To Design a Logo for Your Small Business: Top Logo Design Tips

Launching a start-up? Opening a small business? Rebranding your business? Then, you need to put your best face forward with a logo that reflects your business, goals, and audience. That’s why it’s essential to understand how to design a logo!  1. Why You Need a Logo...

How Much Does Branding Cost For Small Businesses? [2023 Pricing]

How Much Does Branding Cost For Small Businesses? [2023 Pricing]

Pretty logos. Peppy copy. Concise editorial and design style guides. Great branding isn't just nice to look at; it's crucial to set your green business, women-owned business, health and wellness company, or other small business biz apart from its competition. But how...

Why Your Business Needs to Ask Customers For Reviews ASAP!

Why Your Business Needs to Ask Customers For Reviews ASAP!

Do online reviews matter? To put it bluntly, f yes. About 95% of people read reviews before making a purchase. As a customer, don't you do the same? Whether it's to check out a new restaurant or buy a new outfit? We all need some persuasion to say yes. Here's why your...

17 Steps to Optimize Your Instagram for Business Profile in 2023

17 Steps to Optimize Your Instagram for Business Profile in 2023

Want your social media efforts to do more for you in 2020? Optimize your Instagram for Business profile—and Facebook too! By the time you're done with the following 17 tips, you'll appease Instagram's algorithm, show up in front of more qualified followers, and be...