by Caroline Maurer | Apr 27, 2022 | blog, Content marketing, social media marketing
A content calendar is the most important piece of your content strategy. It’s where you outline social media posts and blog ideas. It’s also where you organize and monitor your entire workflow — from ideation to publication. Forgoing a content calendar...
by Caroline Maurer | Apr 6, 2022 | blog, Content marketing, social media marketing
You probably feel like you spend most of your time on social media. And, if you’re the average lady or gent, you spend more than two hours a day scrolling feeds. However, even if social media is your job, you can’t be online 24/7. While real-time engagement is a must,...
by Caroline Maurer | Feb 9, 2022 | blog, Content marketing, Email Marketing, social media marketing, Video Marketing, website design
It happens to the best of us. Even the most creative people run out of content ideas. That’s when it’s time to get inspired by learning from the best content marketing out there. We’ve rounded up 12 top content marketing examples to spark your creativity in...
by Caroline Maurer | Jan 14, 2022 | blog, Content marketing, Green Business, Green Marketing, SEO, social media marketing, Solar Industry
The planet is literally on fire. But we don’t have to tell you that. You’re in or interested in the sustainability industry and know the time is now to market more sustainable and eco-conscious products. Fortunately, consumers agree, and the push for more...
by Caroline Maurer | Jan 12, 2022 | blog, Instagram, social media marketing
Instagram Reels are scroll-stoppers. You open Instagram, and the next thing you know, you’re down a rabbit hole. You’ve laughed at a cat prancing down the stairs, learned a new dance trend, and smirked at moms throwing shade at their husbands. That’s why...
by Caroline Maurer | Dec 28, 2021 | blog, social media marketing
How many times do you post to your business’s social media channels per week? Most businesses publish five times. That amount of content adds up quickly—to 20–30 posts per month, or upwards of 360 per year! Yes, you read that right. Over 300 unique captions,...