by Caroline Maurer | Jan 4, 2023 | blog, social media marketing
Worldwide, there are almost five billion people on social media. That’s a ton of potential customers! However, most businesses spend at least 20 hours per month managing their own social media channels. With our social media marketing course, you’ll learn...
by Caroline Maurer | Dec 12, 2022 | blog, Content marketing, social media marketing
What’s the difference between content vs. social media marketing? We’re here to get to the bottom of it! What is Content Marketing? Content marketing is a component of digital marketing. It includes blogs, video, social media posts and other promotional content...
by Caroline Maurer | Dec 6, 2022 | blog, Women-owned businesses
It takes one to know one: a powerful women-owned brand. And as a female-owned and led company, Charm School loves supporting women-owned brands—all nearly 13 million of them (in the U.S.). If you’re looking for inspiration for your female founded start-up or...
by Caroline Maurer | Nov 29, 2022 | blog, Branding and Design
Brand experience: It’s the elite feeling you get when unboxing the newest iPhone; the nostalgia you feel opening a Happy Meal; the “I’m never shopping here again” vow you take after receiving bad customer service for the third time in a row. Of...
by Caroline Maurer | Nov 8, 2022 | blog, Content marketing, Women-owned businesses
Every business website needs a blog—including yours! Why? Because a business blog can help boost organic search traffic, improve your search rankings, increase sales, educate customers, outrank competitors, and so much more! Suffice to say, if you’re asking...