by Caroline Maurer | Oct 21, 2021 | blog, Business, Entrepreneurship, Women-owned businesses
Let us preface this article by saying it’s not a shade parade; we love working with women and men! However, for all those good Adam’s apples, some bad ones spoil the bunch for women in the workplace. As women business owners and female entrepreneurs, we...
by Caroline Maurer | Oct 14, 2021 | blog, Business
If you know us at Charm School Digital Marketing, you know we’re all about a well-defined marketing strategy. But to create and execute a marketing strategy, you need a digital marketing budget. And to do that, you need to decide how to allocate your marketing...
by Caroline Maurer | Oct 1, 2021 | blog, Business, Entrepreneurship, Women-owned businesses
It’s been an incredible journey to launch our 100% woman-owned digital marketing agency—full of exciting partnerships with inspiring health and wellness, medical, sustainability, and other fantastic clients. But if we told you we #wokeuplikethis and did it all...
by Caroline Maurer | Sep 27, 2021 | blog, Business, Entrepreneurship
As the founder of a 100% female-owned marketing agency, mother of a 19-month old, and vessel of baby number two who is about to pop out of me at any moment, I’m here to say that boss momming is HARD! Like, really, really hard. Cirque du Soleil plate juggling 2.0...
by Caroline Maurer | Sep 13, 2021 | blog, Business, Content marketing
A standing ovation for you! If you’re asking “How much should I spend on marketing” this year, then you’re already leaps and bounds beyond many small business owners. That’s because so many businesses fail to plan for the big picture—and...
by Caroline Maurer | Sep 28, 2020 | blog, Business, Women-owned businesses
Yes, we’re founded by a millennial. We’re also a 100% woman-owned millennial marketing agency. Are you rolling your eyes or breathing a sigh of relief? Either way, if you have a millennial demographic or want to resonate with Gen Z or Gen Alpha,...